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Tag Archives for digital marketing

Branding is More Than a Logo

Branding is one of the marketing words that is a bit vague and often misused or underutilized,  oftentimes, people always use branding and logo interchangeably, even though logo can be the symbol of a business,…

Smart Words to Increase Your Conversion Rate

I know you have a good graphic design,  and well-designed websites but do you have a compelling word to convert your traffic to make purchases? Language is a powerful tool, not only in our day…

Dos and Don’t Of Digital Marketing

There is this popular saying that the success of everything you do depends on what you do right and what you refuse to do. This fact is also true with digital marketing, whether your digital…

A Guide To programmatic Advertising

Unlike other marketing strategies that had to conform  to the internet, programmatic advertising is totally different from them because it was actually created online, the idea was  birthed as a result of the  internet. But…

Ways To Improve Digital Customer Experience

When thinking about what truly makes businesses and companies thrive,  there is a clear and strong emphasis on customer loyalty and experience. The digital customer experience is more important than ever now,  since the ever-increasing…

Audience Segmentation:Everything you need to know

Is everybody your target audience? No! It is a natural instinct to want to target as many people as possible. However, by doing this your promotional strategy will never talk specifically to anyone, and you…

Common Digital Marketing Mistake Your Brand Should Avoid

Everybody makes a mistake, including me especially in this digital era where we want to catch-up with latest innovation and development in the digital marketing world Many a time in doing this we neglect or…

Digital marketing : Future of hotel owners

Hotel is any establishment that provides accommodation and other services for paying guests. This industry basically provides lodging or accommodation to people who travel and needs shelter for the day. Hotel industry is one of…
7 Important Digital Marketing Strategies For Startups

7 Important Digital Marketing Strategies For Startups

For a new business or startup, one way to guarantee that your business does not fail is to see to it that you have people willing to purchase your products and services, and that’s where…
5 REASONS YOUR ADS ARE UNDERPERFORMING

5 REASONS YOUR ADS ARE UNDERPERFORMING

The art of selling a product, service or brand has been an integral part of man from inception. With time, man evolved and the majority of human activities and interaction started taking place on digital…