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Tag Archives for digital marketing

6 Reasons SMEs Should Create Buyer personas

Do you know who your business’s buyer personas are? And if you do, how well do you know them? Do you know what they really want or need from you? Creating a buyer persona is…

26 best-free content creation tools for content marketers

In content creation, marketers find it a daunting task getting content ideas, carrying out surveys, performing keyword research, doing SEO and so on. To get the desired results with content marketing, some marketers resulted to…

Digital Marketing For Effective Business Growth In Nigeria

Over the last few years, the internet has evolved and it has become more widespread and affordable by most Nigerians, as a result of this more people, began using digital devices in their everyday lives…

How content marketing can help your business

Many people view content marketing as an autonomous area in digital marketing. As a brand, you’re already making sales and getting new customers through organic and sponsored ad on social media and you don’t know…
How to increase your Instagram account followers

How to increase your Instagram account followers in 5 proven ways

Brands and individuals have found increasing their Instagram followers a daunting task. How to increase Instagram account account followers has been the question that’s difficult to answer. Instagram has an estimated 1 billion monthly active…

How to Measure Your Digital Marketing ROI

Business is simple but it can be a bit challenging. The bottom line is determined by revenue, minus expenses which equal profit, the same thing goes for digital marketing, and it also follows this same…

Branding is More Than a Logo

Branding is one of the marketing words that is a bit vague and often misused or underutilized,  oftentimes, people always use branding and logo interchangeably, even though logo can be the symbol of a business,…

Smart Words to Increase Your Conversion Rate

I know you have a good graphic design,  and well-designed websites but do you have a compelling word to convert your traffic to make purchases? Language is a powerful tool, not only in our day…

Dos and Don’t Of Digital Marketing

There is this popular saying that the success of everything you do depends on what you do right and what you refuse to do. This fact is also true with digital marketing, whether your digital…

A Guide To programmatic Advertising

Unlike other marketing strategies that had to conform  to the internet, programmatic advertising is totally different from them because it was actually created online, the idea was  birthed as a result of the  internet. But…